Opt-in to text message marketing list online
A text message marketing list is the best way for any self-respecting marketer to keep track of their target audience. Research shows that 98% of all texts received are opened, and 95% of those are responded to within 3 minutes. And when you add that 75% of customers prefer to communicate with a business via text message, you know that text marketing is the way to go.
Ways for customers to opt-in to your text marketing list
With an opted-in text marketing list, you can reach an audience that wants you to reach them. Gone are the days when you had to work hard to find your target audience. Today, with only a few clicks, it’s easily done.
Opt-in customers online through webforms
A great way to get people to opt-in to your contact database is through a TextSanity webform. With TextSanity, you can easily design a webform that fits your marketing goals. When complete, you can place your webform various places online such as on your social media, a link in one of your blog posts, or even link from your main website.
Here’s an example of an active webform (for a fake business).
Webforms make opt-ins easy. Simply direct traffic to your webform’s custom URL, your target audience opts themselves in, and you start mass text messaging them immediately. There has never been an easier, all online, way to opt-in your target audience than with TextSanity’s webforms.
Opt-in customers using keyword campaigns
Additionally, TextSanity offers keyword campaigns as a partially online way to opt-in your target audience to your text message marketing list. A keyword campaign is designed to get your target audience to engage with you via text message. You may have seen these around town where you live; marketers invite people to engage by texting a certain keyword to a phone number.
For example, Text ROCCOS1 to 505-465-8101. Try it right now on your phone. (It won’t actually sign you up for offers, but it will give you a good feel for how the process works.)
When the keyword campaign is engaged by someone texting the keyword, an automated text message process begins which gathers information from the consumer and returns to them various things like images, URL links, map directions, or other information likely guiding them to make a purchase. Each person that engages with a campaign is added to your text marketing list, however, the contacts that choose to opt-in can be mass text messaged. (The other contacts can be messaged, but only in groups of 10 or less.)
Opt-in customers with manual opt-in
Manual contact opt-in is another way to opt-in contacts to your text marketing list, however, you need to have a list of phone numbers in an uploadable file and add them into your TextSanity account. These contacts won’t be automatically opted-in, but you can send them a message asking them to opt-in.
TextSanity makes asking these contacts to opt-in easy. By simply clicking on a contact’s name, you can send an opt-in request to that contact, or to some or all of your contacts at the same time. TextSanity has a pre-built opt-in message with all the legal requirements, but you can add a custom message to it. When the contacts opt-in, they are added to your text marketing list as opted-in and available to mass text message.
In addition, when you click on a contact name, you will be taken to that specific contact’s details. If that particular contact is opted-in, the “Scheduled Messages” part of the page will show any mass text messages that are scheduled to be sent to that contact.
Navigating your text marketing list with TextSanity
Your TextSanity account comes with a fully functional text marketing list, or contact database, centralized around sending mass text messages. Your marketing efforts are streamlined with your contact database which you can upload contacts into, download your contacts information from, manually add contacts into, and can even automatically collect information from individuals who participate in keyword campaigns.
Using tags to search your text marketing list
Opt-in icon on your text marketing list
An important feature of your text marketing list with TextSanity is a green, yellow, or red person icon next to each contact. This is how you can tell whether someone is opted-in (green), not yet opted-in (yellow), or opted-out (red).
How to get started
You can use any one of our unique tools to get people to opt-in to your text marketing list. And when you need assistance, our text and video tutorials along with our site customer service is always there to help you with any questions you may have. So, if you’ve been searching for a CRM that can help you opt-in people online to your text marketing list, opt for the best with TextSanity.
Carrie is the head blogger at TextSanity. A recent graduate of Brigham Young University, she is perfecting her craft as a professional company blogger. When she isn’t writing, Carrie enjoys all things outdoors – most especially hiking. She is currently working on a podcast series; finally fulfilling a bucket list goal. You can reach her on LinkedIn. You can also follow TextSanity on Facebook, Twitter, and Instagram.